The Emmy® award winning Cartoon Network App brings fans the best of Cartoon Network and Cartoonito. Users pick the shows they like and the app starts playing their favorite cartoons every time they open the app. Our goal was to get users to the content as quickly as possible. That "instant-on" feature saves users from the endless scrolling through thumbnails that has become commonplace in video products.
I collaborated with design and UX teams to build an environment that welcomes fans and keeps them tuned in to the shows they love.